Essays on Business

The Advertisement by McDonald's The advertisement in consideration is a video created by McDonald's; a fast food company located in America. In the advert, the menu consists of $1, $2, and $3 foods. It shows a man approaching a counter at McDonald's while in the background the dollar menu is being...

Marketers place ads on social media sites, mass media, and print media to advertise their products or services. An advertisement is a communication tool that presents persuasive messages, increases product or service awareness, and influence consumer buying behavior towards buying or purchasing that product or service (Hollensen, 81). This paper...

Jones and Hobbes on Tattoos and Piercing in the Workplace Jones and Hobbes point out that tattoos and piercing should be accepted in the workplace because they have become more common in the modern world. The authors explain that having a clear communication policy in the workplace is fundamental in fostering...

It requires little thinking to choose to work with a well reputable company. Such a company would provide much more than mere livelihood or employment. Today, originations offer several employee value propositions to attract only the best talents and skills. A modern firm is not merely a place to work...

Over the previous period, significant advancement has been created in mechanized driving systems (ADS). Provided the new energy and improvement, ADS may be likely to remain to develop, and change of ADS products will develop internationally present within a decade. Furthermore, it is proposed that computerized driving know-how will influence...

A Culture and its Purpose A culture comprises of people who belong to a certain social group. Such individuals share common values and beliefs. Therefore, the purpose of culture is to develop a sense of community among the individuals. Culture is an important aspect of life that holds people together. Dance...

Understanding the concept of leadership Understanding the concept of leadership is a complex phenomenon as an individual needs to be conversant with its different aspects including characteristics. Primarily, many people perceive it to be about working with other individuals to do things that not only promote their overall development but also...

The Impact of Fast Food on Health The term fast food refers to certain foods which can be prepared and be ready quickly. Even though it is possible to prepare meals at home without spending too much time, fast food particularly regards the meals sold in restaurants with precooked ingredients like...

The Power of Word of Mouth Marketing In the phase of a changing world where technology is in use with marketing going digital, word of mouth has not neared its obsolescence in marketing. The power of word of mouth as a marketing tool remains intact, if not growing. With the interconnected...

BAE Systems plc BAE Systems plc is a multinational corporation which oversees the development of technology in the defence, aerospace and security sectors. Mainly, the company facilitates the production of tools used in wars. Mainly, the company is inspired by the need to be the premier institution in the production of...

An action plan for implementing the strategic plan An action plan refers to a detail of several steps that an organization takes to enable it to fulfill certain preset objectives (Handley, et al., 2006). This paper thereby creates an action plan for the implementation of the strategic plan within the following...

The Implementation Stage The Implementation stage plays a very crucial role in the strategic planning process. However, the success of this phase solely lies with the structures and values in place. As always, the structure should always follow the strategy underpinning the need for a change management process. This paper aims...