Essays on Marketing

Social media has become the primary means of communication globally. It has a great following and this has seen the US presidency and other elected leaders use social media in driving their social development agendas, engage with the people they represent and analyze peoples view on a certain topic. Sometimes...

Various schools of economic thoughts have a different interpretation of competition. The different understanding is mainly based on the approach taken by particular theories. At the same time, there have been arguments as to whether competition is desirable in an economy or not, an aspect that can also be viewed...

The “Role Models” ad, sponsored by Hillary for America group central theme is bad role models for kids (Clinton). It is a negative-comparative type of an ad lasting for a minute. The ad features children from different races, ages, and genders and portrays Donald Trump as inappropriate and irrational person, whose...

The ad "Mirrors" The ad "Mirrors" comes out at a point when political debates in the U.S. ensue over the upcoming presidential elections in 2016 (Vavreck). Clinton's strategy The ad focuses on Clinton degrading a political opponent (Donald Trump) in an attempt to create an impression on the Americans that she is a...

646: A Firm Dedicated to Exploring and Nurturing Talented Fashion Brands 646 is a firm that is dedicated to explore and nurture talented fashion brands and integrate them into the international market. The firm has constantly embarked in a journey of product diversification by offering a wide range of specialized fashion...

The 2008 Presidential campaign Ads pitted Democrats candidate John McCain and Barrack Obama. In one of the ads, McCain uses the ads to demonstrate Obama as extravagant celebrity. In this regard, the tax ad refers his competitor as a wasteful personality who does not care about the budget of the...

Make and serve the freshest, most delicious coffee and donuts quickly and courteously in modern, well-merchandized stores Vision Always be the desired place for great coffee beverages and delicious complementary donuts and bakery products to enjoy with family and friends About Dunkin Donuts American quick service...

In drafting up our PR consultancy, some of the team members assessed public profiles and achievement of various PR personnel over the past few years. According to Nuji and Sulaiman in their Public Relations and Job Performance (2015) paper, the excellence of a PR has a lot to do with...

Dasani faced two significant problems with its products in Great Britain which includes the fact that Coca-Cola launched Dasani following the same procedure as that adopted in the U.S. that is through bottling and purifying the water an aspect that attracted a huge market in the country. On the contrary,...

The study involves an analytical overview of the case of an Octomom who after giving birth through IVF for her first six children went ahead and used the same method to conceive and give birth to eight more children. The case would be analyzed in relation to the strategic public...

1. Job boards and advertising: this step entails all the expenses that are related to posting the open position as candidates are being sourced. It includes all job boards as well as any other paid recruiting accounts of the company such as LinkedIn Premium....

Public Relations involves the professional mechanism in which any company strives to maintain an image of itself that is favorable to the general public. In today’s world, public relation poses as the most powerful tool in which any organization can use in finding its way through the competitive business world...