Essays on Business

Introduction Customer loyalty has initiated different impacts on companies' products and services. Additionally, corporate social responsibility has with time turn into the most critical perspectives for the accomplishment of organisations’ aspects of multiplying its customers. The research issue concerning CSR is following McDonald and Starbucks organisations that have extended their organisations...

Introduction Every firm is striving to get the best employer status. Such firms, therefore, focus on not only recruiting but also engagement of the talented human resource. The issue of employer branding and its effect on worker perceptions has attracted significant interests from various studies and researches. This research aims to...

Findings from research studies indicate that there has been a significant growth in ofshoring in the past few years due to advancement in IT and transportation network. Contracting the activities of business enterprise to a foreign provider has been in practice for several decades. The practice has realized significant gains...

E-commerce, also known as electronic commerce, refers to the use of internet technology to buy and sell goods and services online. E-commerce is transforming the business sector in many ways. For entrepreneurs, e-commerce is preferable because it has a lower startup cost and it can reach a wider customer base....

1. Satisfaction as a Core Concept The concept of consumer satisfaction is very important for the success of an organization.[1] Many organisations have come up with measures to ensure that both the employees and the consumers are satisfied with the products that they produce as well as the working condition. Satisfaction...

Studies in sociology and psychology, as well as a survey of consumer preference, attitudes, or opinions, use samples to obtain information on the whole population where the samples used represent the population of interest accurately. The samples selected from a population are the research subjects and are known as the...

The psychoanalytic theory was developed by Sigmund Freud, a Vienna-based psychologist who lived between 1856 and 1939 (Guntrip, 2018).   The psychoanalytic theory holds that personality and human behavior are the outward display of the interactions of the mind’s three structures: the id, ego, and superego. The id is the most...

1. Why is it critical that each stage be fully implemented before moving to the next? Provide concrete, detailed examples and explain how each fits into the three stages of change. Recognizing the three stages of change is important in order to implement the required change. Each...

Contemporary firms, particularly, those that work in competitive environments leverage fundamental driving forces to shape their organizational environment. Emphasis on these factors is critical because it determines the productivity, performance and success of companies. To illustrate, Google, an American technology company, boasts key driving forces that enable it to establish...

Stress is the feeling that an individual gets when managing extra to what they are accustomed. Pressure is considered as an impact that overburdens an individual on the typical handling resources (Budhraja, 2008). The human body usually reciprocates physiologically to a stimulus which can be internal or external when faced...

According to the point of view of most consumer behavior’ literature, scarcity is an attribute from which a consumer infers other characteristics for instance price as well as uniqueness. Other researchers go further to suggest that scarcity affects the perception of goods of consumers by enhancing attractiveness as well as...

Before I climbed the ladder of management, I had so many false expectations and preconceptions about the position of leadership as a manager at a big firm. Little did I know that in as much as the job is enticing regarding perks and privileges, some large hurdles and frustrations come...