Studies on digital marketing have increased with the expansion of the social media space. Many salesmen have realized that social media can significantly aid in reaching out to more customers thereby boosting profits. However, few studies have been done concerning the use of social media as a digital marketing tool...
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Responsible tourism has been a subject of study over the years. Wilkinson (1992) addressed the question on how tourism can be managed more socially and environmentally. Most tourism organisations have adapted to initiatives into their business operations and in their market operation to engage in responsible tourism practices, especially those...
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Researchers and analysts have ignored female fandom in sports and other activities. However, it is an area that when thoroughly emphasized, can create much interest with lots of benefits for the sporting world. The universe believes that there are little fun and pleasure from the female side to offer in...
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Recent trends in sustainability in the restaurant industry Recent trends have pushed many businesses to implement sustainable policies and practices. In studying sustainability in the restaurant sector, the main items that are often affected include energy and water, food waste management, and effects of products on different habitats. Some of the...
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Radio Frequency Identification is an automatic identification and data capture technology used in the identification of products or services (Masum, Bhuiyan, and Azad, 2013). RFID is composed of tags, readers, and middleware. The tag is formed from chips and attached to products, the reader helps in receiving and returning answers...
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Over the years, the hospitality industry has undergone a tremendous growth. However, the overall staff turnover has been a problem. Studies have shown that a majority of employees in the service sector contemplates changing the jobs (Klotz Kim, Im, Fu, 2012). Most employers fail to take...
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Nigeria gained its indepence from the United Kingdon in 1960. Six year later in 1966, the country plunged in political turmoil as a result of sharp cultural and political differences between the dominant ethnic groups namely Yoruba, Hausa, and Igo. Several coups and counter-coups took place due to the perceived...
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Internet has revolutionized global business in the 21st century. It has improved the speed of connecting to the customers international, cost effective in terms of the economies of scale, and provided promising avenues to venture and promote in novel business opportunities to many customers globally (Boulianne, 2017, p. 5). One...
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In Zambia, the provision of residential land which is serviced has been on the National Housing Authority (NHA). However, in the recent past, there has been an increase in private residential land developer providing residential housing. Despite their focus on meeting the housing demand in the country, private residential land...
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In the United Kingdom, retail techniques have always shown signs of change since the mid-1960s amid the emergence of modern technology (Thomas, Bromley ez, Agudo-Peregrina Pascual-Miguel, 2016). However, the emergence of online marketing seriously impacted on their operations. The optional sale techniques used in the high street...
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In 2016 the number of unhealthy workers reached over three billion across the globe, and this number continues to rise. Among these three billion workers is an alarming increase in older workers who are generally less healthy. Also, there is over two million work-related deaths and over 300 million work-related...
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Except for those parts in which it is explicitly stated to the contrary, this project is my own work. It has not been submitted for any degree at this or any other academic or professional institutions. ………………………………………...…… Signature …………………………… Date Regulations Governing the Deposit and Use of Oxford Brookes University Modular Programme Projects and Dissertations 1....
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