Essays on Marketing

In the contemporary world, it is almost impossible to ignore the potential of social media on any business operation. Social media has resulted in many people conducting most of their social engagements online (Lafayette). Social media use has made it possible for people in various parts of the world to...

Gaming has rapidly grown over the last five decades and currently it is among the top methods of entertainment worldwide. Today, personal computers are more affordable and many people are looking into gaming. The report released by the intelligence gaming company, SuperData Research, revealed that the market for digital games...

1. What results in the differences in responses to cognitive consumption of visual ads among different cultures? 2. Can culture influence the thoughts of an individual regarding visual ads? 3. What components of visual ads are easily identified by low-context and high-context cultures? 4. Is there a relationship between historical background and visual...

Dunkin Donuts is one of the best global companies based in the United States of America. The organization has evolved and it has become a leading coffee and baked goods chains across the world with its operations in more than 36 nations. The fact that coffee is one of the...

In recent years the approach to advertisements has based on the use of engaging identities so that the reader can have an impression of a socially binding ad. It is founded on the fact that advertising in the present generation has taken on a new turn with producers seeking the...

In response to your advert for the position of store manager that appeared in indeed.com job site on 23 February 2018 attracted me for two main reasons; one, you need someone with an entrepreneurial spirit. Second, sales and client focused individual. These two aspects coincide with my main areas of interest...

Following the recent advert made online by this company, I hereby apply for the position Senior Sales Officer in this great company. I have a Master's degree in Marketing and a Ph.D. in ICT and Business Administration. In addition to this, I have had a number of training in issues...

1. Considering the Personal Style Inventory, I have observed that I am an extrovert. My strength as a salesperson is that I tend to interact with other people and I possess good communication skills. I can easily communicate with clients. However, the disadvantage includes that I...

Both internal and external customers are essential assets for a business. Firstly, external customers are a reason why the company exists, meaning that without them, the company will not have the revenue to run its activities. An organization designs its products with the aim of attracting, pleasing, and meeting the...

Over the years, the United Arabs Emirates has evolved greatly with technology and has become an e-commerce hub. Compared with some of the top European Union States, the country is at the same level in terms of basic online services. These services have been promoted by the increasing number of...

Hello Fresh is an innovative company based in Germany that started proving ingredients for healthy meals to people. This is a business path that is previously not ventured. Hello Fresh provides services that involve shipping of accurately measured ingredients for various meals. This saves consumers the pain of having to...

Guadalupe Handmade Burritos is a Mexican fast food restaurant that has made a great name amongst its customer’s for the quality of food service it offers. It is located at Burnaby Mountain, at Simon Fraser University. The restaurant has been running for over two decades, a period in which it...