Essays on Corporations

Job Description of Marketing Manager

The marketing manager is responsible for formulation and management of marketing strategies and policies that will help the company develop a competitive edge in the market while at the same time build upon a keen interest in customer satisfaction (Roberts, Gary, Seldon, and Roberts 2013). However, the marketing manager work...

Words: 2247

Pages: 9

Financial Analysis of ETCO Engineering Limited

ETCO Engineering Limited is a family-owned enterprise, which has headquarters in the West Midlands, UK. The company was founded in 1973 by Harry Clarke who managed the firm until 2014 when his daughter Lauren and son Charles took over. Following the transition, the firm’s performance has been on a downward...

Words: 1776

Pages: 7

Analysis of Financial Statements

Trend analysis is the overall growth of the key financial statement aspects to include of the sales and income which is based on the original year of study. In our case, our analysis will be based on the previous year which clearly shows the trend of analysis within years. year Net profit growth percentage...

Words: 1628

Pages: 6

GM Motors: Market Failure Analysis

The Strength of Market Focus The strength of any company lies in how well it can produce and deliver very unique and specific commodities that no one else in the market. GM Operates in the highly competitive market and the absence of focus makes it quite vulnerable. The management has become...

Words: 1640

Pages: 6

The Importance of Globalization in IEC Electronics

IEC Electronics is an American company in New York established in 1966 and deals with electronic components. IEC Electronics manufactures electronic components such as circuit boards, electrical cables, and wires for different industries including the military, healthcare, transport industry among others. Additional activities done by the company are such as...

Words: 429

Pages: 2

Organizational Culture and Mergers and Acquisitions

Organization cultural element is a critical issue in mergers and acquisitions. Over the years, mergers and acquisitions have become a global spectacle and a popular strategic choice for the growth and expansion of companies. Organizational culture emphases on the manner in which corporate partakers experience and make sense of organizations. It...

Words: 818

Pages: 3

The Scope, Purpose and Functions of Human Resource Management

Human resource management is crucial to the success of contemporary organizations. It has increasingly become a critical competitive strategy for companies as the field rapidly evolves. Contemporary organizations are investing on people because they are vital in gaining a competitive edge especially in a market where the consumers are becoming...

Words: 2997

Pages: 11

Under Armour Company

Under Armour is an American organization that produces footwear, sports, and easygoing clothing. It is the leading designer, advertiser, and merchant of marked execution clothing, footwear, and adornments. Under Armour's headquarters are situated in Baltimore, Maryland. The vision proclamation of Under Armor is to enable competitors all over. The statement...

Words: 4527

Pages: 17

Internet Marketing Career

Internet marketing is the choice of career that I have developed an interest in over time. As such, I want to be an internet marketer who reaches clients in the online platforms. The work would entail using the internet and accessing sites that I can use to showcase the products...

Words: 290

Pages: 2

The TripAdvisor Star Rating System

Stars are mostly used to classify products and services, e.g. hotels and restaurants regarding quality and quantity or a combination of both (Gavilan, Avello, Martinez-Navarro, 2018, p. 54). Ratings get assigned once a service or product gets assessed and its value correctly determined (Phillips, et al., 2016, p....

Words: 1470

Pages: 6

The Role of Ethics in Business Communication

Business Ethics in Communication Business ethics is a subject that varies greatly from one business to another regarding how it is interpreted and executed by businesses. In some cases, what seems ethical in a given business may not be the case in another and this also extends to the employees. Each...

Words: 1788

Pages: 7

Analysis of Business and Project Management Environment in Delhi

After a comprehensive research on the business and project management environment in Delhi, the group analyzed some of the environmental factors affecting the business and project management. The group also did an evaluation of the very suitable times to hold business meetings in Delhi and assembled the report below. From a...

Words: 322

Pages: 2

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