Investigating the opportunities and risks that Zara would encounter when expanding into the Pakistani market in the near future and providing recommendations Literature Review This chapter will encompass various research which has been conducted by multiple types of research on the field of this study. The chapter will focus on the critical...
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INTRODUCTION Due to changes in the market force, the prices of the goods have been on the rise across the globe. The inflation rate has affected manufacturing companies, construction, and the food-processing firm and small and medium-sized enterprises. The confectionery products are developed from the sugar and high level of carbohydrates...
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Introduction In this particular section of the project research, a keen analysis is made on the overall employee dissatisfaction in bar and restaurant jobs. In line with the two objectives of this research, understanding why most employees opt out of bar and restaurant jobs would be sufficient in addressing the...
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In the United Kingdom, retail techniques have always shown signs of change since the mid-1960s amid the emergence of modern technology (Thomas, Bromley ez, Agudo-Peregrina Pascual-Miguel, 2016). However, the emergence of online marketing seriously impacted on their operations. The optional sale techniques used in the high street...
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In the recent years, scholars noted increased role and power of the visual merchandising on consumer behaviour pertaining to luxury purchases in the retail market. According to Diamond Alijosiene 2015). The notion of the visual merchandising is closely connected by scholars with impulse purchasing (Khakimdjanova Park...
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In the age of globalisation and the overwhelming rise in the activity of multinational enterprises (MNE), human resource managers report that they experience significant problems with selecting high-skilled employees. Maintenance of equal standards regarding the recruitment policy is a cost-worthy procedure for any multinational enterprise, as employment abroad faces difficulties in...
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In terms of the rising globalisation and expansion of the use of the internet technologies more and more companies revert to the use of new marketing mechanisms in order to be enhance online and offline presence. The importance of the maintenance of high brand recognition is confirmed by the entities...
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In small or medium business environment, the decision of capital structure are not matters of theoretically proper calculations, but the question is from where the firm can get financing. Thus, this paper aims to address the challenges of capital venture investment in companies compared to other forms of investing. Venture...
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In economics, consumption of luxury goods, also known as upmarket good, rises more than proportionally as income increases. The upmarket products are characterized by the high-income elasticity of demand since as individuals acquire more wealth, they tend to buy more of luxury good. Additionally, Kapferer (2006, p. 316) clarifies the...
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In a world where the means and methods of communication are rapidly evolving, and technological advancements influence every aspect of life, businesses will have to use the new technologies to their advantage. Among the emerging technologies that enterprises could leverage to help the operations are the new media of communication;...
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In 2016 the number of unhealthy workers reached over three billion across the globe, and this number continues to rise. Among these three billion workers is an alarming increase in older workers who are generally less healthy. Also, there is over two million work-related deaths and over 300 million work-related...
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If one would have desired to start a business, it would have been difficult a decade ago. However various improvements in starting a business have been put in place as the years of various CEE countries in EU increased. Currently there has been a great improvement of business environment in...
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