New technologies have a great influence on the organization's operations. They affect and play a significant role in changing the social environment, aid in the sharing of knowledge and developing of new ideas. Social media a perfect example of such new technologies that greatly influence the communication channels of today’s organizations. Social media has widely been integrated into various organizations because it provides a platform to help comprehend its utilization and impact in an organizational context. The topic of the report is using social media in the workplace to communicate. Emphasis will be on exploring the use of social media in organizations. The theory of task-technology Fit (TTF) will be applied in the research. The intended audience for the report will include the communication and information technology department and human resource departments in an organization. Employees in the various organization will also be part of the target audience to help them understand the role of social media at their workplace.
Name: Social networking and its effects on companies and their employees
Type: Journal article
Social media provides a platform from which all employees of a given organization will establish close relationship regardless of their position. According to the author, any prevailing issue within a company can easily be addressed through social media (Baker, Buoni, " Vitale, 2011).
Relevance to the topic: the article is relevant to the research topic on the use of social media as a communication channel to engage with employees. Such information backs up the topic of the importance of using social media within an organization’s internal communication system.
Reliability
Authority: the article is a peer-reviewed journal.
Audience: General public.
Transparency: The authors’ present detailed information regarding the effects of social media in an organization.
Currency: 2011.
Name: Social Media in the Workplace
Type: Article from the book
The article documents the use and integration of social media at the workplace as a suitable mode of communication. The article consists of quantitative data about a survey conducted by different individuals with the aim of examining how the social media is used for both professional and personal purposes. The authors provide information illustrating how to use social media for a developing organization for professional use. The findings of the research indicate that there exists a potential scope for effectively utilizing social media for internal communication by an organization (Appignani, Jones, Watson-Manheim, " Welch, 2016).
The article is relevant to the topic under study because it provides useful statistical information on social media in the workplace that would be incorporated to back up the research. Moreover, it presents information that could be used to persuade the readers of the importance of implementing social media in the workplace.
Reliability
Authority: The source is credible considering that it is a book.
Audience: the target audience is the general public as well as an academic audience.
Transparency: it presents useful information on the use of social media in a company.
Objectivity: to persuade the audience of the use of social media.
Currency: Recent (2016)
Name: Using Social Media to Engage Your Workforce
Type: Report
Summary:
The success of a business is dependent on the effective employee motivation and engagement levels. The increased complexities in the business world have led to the need for more cooperation and coordination from the employees. Social media provides an effective platform through which internal issues could easily be addressed, productivity is guaranteed and feedback is available. Therefore, social media is advocated for use for internal communication within an organization to guarantee and help in reaching more employees (Goldwasser, " Edwards, 2014).
Relevance to the topic: The scholarly resource presents a deeper insight into the importance of social media in enhancing collaboration within the workforce. The author of the article presents information regarding the various social media tools used in improving communication with employees.
Reliability:
Authority: It is a credible research material considering it publisher EY.
Audience: General public and Company human resource materials.
Transparency: the impotence of using social media in an organization to improve employee engagement and productivity.
Currency: 2014
Name: The Key to Social Media Success within Organizations
Type: Article
Summary: Organizations are required to emphasize on the importance of employee motivation because it is an essential factor for growth and development. Employee motivation at an organizational level has emerged as a critical factor that should be examined in order to understand employee expectations and perception about the organization. Social media provides a platform through which communication can be established with the aim of motivating employees. Moreover, social media helps employees share their professional expectations and their experience about the organization.
Relevance to the topic: Huy, " Shipilov, (2012), researched on the value of social media to the success of an organization. The present research study focuses on the use of social media in the workplace to communicate, therefore the Huy, " Shipilov, (2012) article is relevant because it provides insights on hw social media gets connected with the employees.
Reliability:
Authority: The article is a credible source since it was published by MIT and it is peer reviewed.
Audience: Organizations
Transparency: The article focuses on the importance of social media within an organization.
Objectivity: document and examine the key social media success within organizations.
Currency: 2012
Given that the objective of the research will be to explore how social media technologies are applied in an organization and the impacts of the integration, the report will seek to answer the following questions. What are major concepts that could be derived from literature to understand social media? What is the connection between organizational processes and social media? What implied understandings could be acquired from this report? The primary recommendation based on the report findings is that organizations should take into account all the measures of TFT to have a deeper understanding of social media and its use. The goal of the report will be to explore and examine the use and impacts of social media in organizations. There is very limited theoretical background on the subject of social media with respect to organizational processes, various scholars have documented on the positive impacts of integrating social media in organizational processes.
References
Appignani, T., Jones, S., Watson-Manheim, M. B., " Welch, E. (2016). SOCIAL MEDIA IN THE WORKPLACE. AoIR Selected Papers of Internet Research, 5.
Baker, D., Buoni, N., Fee, M., " Vitale, C. (2011). Social networking and its effects on companies and their employees. Retrieved November, 15, 1-14.
Goldwasser, C., " Edwards, M. L. (2014). Change 3.0: using social media to engage your workforce. Performance.
Huy, Q., " Shipilov, A. (2012). The key to social media success within organizations. MIT Sloan Management Review, 54(1), 73.
