Competitive Advantage of Wal-Mart

Wal-Mart is among the largest retailers in the market producing an amazing annual report concerning their vendor relations. There have been very few retailers in the last 2 years which enables Wal-Mart to regain a larger market. Only 4.2% of retailers reported that they had been in the market with Wal-Mart for the last two years. However, the competition is very high since other retailers have more than 50 people on the payroll in the Kansas region. One motivating factor of Wal-Mart that makes it stand in the market is that after stripping its inventory, it added 10, 000 items in the past year. That creates a large opportunity for retailers.


            Unlike the past years when Wal-Mart was unable to retain its employee, it has ensured a 45% retainment of customer serving by hiring more employees and signing long-term contracts with them. Embarking on Wal-Mart chain analysis, it is estimated that over 50% of the products supplied by Wal-Mart are from overseas suppliers while 75% are from non-store inventory. Wal-Mart has clear analytical frameworks to create their value at all times and to overcome competition in the business. Wal-mart has taken full advantage and utilization of supply chain by ensuring firm infrastructure, procurement, technology development, human resources and inbound logistics.


            As per the report that was given in October 2017, Wal-Mart aims at reaching 94% developed supply chains, creating good relations with other retailers and focusing to improve their procurement techniques. To achieve its goal, Wal-mart has developed sourcing strategies which aim at accessing capital for Women-Owned Businesses. This has been done to improve the onboarding process to create resources and tools for internal suppliers. Despite the profit making, Wal-Mart aims at making all its branches effective by offering quality services to all its customers. Due to that, Wal-Mart has a better chance to maintain its retail activities since it has offered full customer satisfaction.


References


Thomas L. Wheelen • J. David Hunger Alan N. Hoffman • Charles E. Bamford, FIFTEENTH EDITION. Strategic Management and Business Policy Globalization, Innovation and Sustainability

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