Auto Products Company Launch Event
Auto Products Company, a new company from Detroit, Michigan is planning to launch its products in May. The event will be held on Friday as from 6 pm to 9 pm. During the launch, the Company will advertise one of its products, that is, a windshield that progressively changes darker or lighter depending on the intensity of the light based on the outlined windshield laws. Some of the events that will take place during the eve of the launch include entertainment, showcasing of a car on the stage, and demonstration of how the windshield operates.
Allocating Budget for the Event
The event will cost the company approximately $297,000 a figure that is very close to my client’s budget. One of the critical things that I considered before drafting the budget for my client’s event was their budget. I used their budget in evaluating the things and activities that could lead to the expected results. Similarly, I allocated money to different activities in the launching event based on my client’s interests and goals as well as the timeline for the entire event. Equally, I used the information about the expected invitees and VIPs in deciding the right fee for the room and venue for the event.
Considering Refreshments and Performance
Likewise, my allocation of money to refreshments and performance was recognizably high because I considered the cost of these services and products in the market today in drafting the budget. Lastly, I considered the most affordable but appealing gifts for the attendees in coming up with an approximate cost. I am confident that with roughly $25,000 my client will thrill their attendees and at the same time realize the success of their launch.
