Upgraded technological capabilities will be needed in order to match customers with brands that fit their needs sufficiently. 646 Consulting currently has a vast amount of information on international designer stores including the products they offer and the costs at which they provide these products, contact information, and collections. However, the existing company database is jumbled up, and this will slow down the research project of the process. Therefore, the company will need to organize its system such that it will be easier and faster to track down the best designer stores for customers. This will undoubtedly increase customer satisfaction and customer loyalty.
Financial
Social media marketing is expected to incur significant costs of roughly $1,000-$12,000 per month. The more social media platforms are used, the higher these costs will rise. Additional charges will need to be spent on getting a sample of the products to potential buyers. Although it is possible to present the customers with an online version of the product, some features of the product require the customers to feel the product literally. For instance, the feel of a skirt's fabric. A cost-benefit analysis of this solution indicates that companies will gain a net benefit of roughly $35,000 annually.
Socially
646 Consulting already has established relationships with a number of export and import consultants, lawyers, and accountants. These partnerships are sufficient to facilitate brands in opening a company in another country. However, more individuals or companies could always be added to the existing list of partnerships. The company also need to form productive relationships with popular fashion bloggers in order to increase a brand’s visibility.
