ring.com Expansion proposal

The company allows consumers to track their properties by the use of a video doorbell at their doors, along with sticking cams around the same house.
Land owners are allowed to set up a security ring around their property. The ring allows people to track their property from their phones, tablets, or personal computers ("Ring Video Doorbell for Your Smartphone | Ring," 2017).
It also encourages people to exchange videos with other users, forming a network. This paper presents an expansion business plan for using a budget of $2000000 within a timeline of five years.
The aim is to increase profits for the organization as much as possible. • The business needs to be expanded by making it competitive in the global arena.• Other continents are potential users of the rings product and the organization would improve its profitability index by reaching out to more people in the other continents. • The point of focus should be to increase the range of sharing the videos and audios to not only people who are close to one another but also to the others in the same continent (Donlan, Luque & Wilcox, 2014). • For this reason, the available money needs to be invested in increasing the range of sharing videos. Given the amount of money invested ($2000000) and that the timeline is forecasted to be five years, the return on investment is given by (Gains – Cost) / Cost. It is anticipated that annual gain of 20% is to be realized from the investment (Bornholt, 2016).Year Investment cost($)Percentage gain ROI= (Gains-Cost)/ Cost150000020% (100000)(100000-500000)/500000= -0.8250000020% (100000)(100000-500000)/500000= -0.8350000020% (100000)(100000-500000)/500000= -0.8425000020% (50000)(50000-250000)/250000= -0.852500020% (50000)(50000-250000)/250000= -0.8ReferencesBornholt, G. (2016). What is an Investment Project's Implied Rate of Return? Abacus. http://dx.doi.org/10.1111/abac.12093Donlan, C., Luque, G., & Wilcox, C. (2014). Maximizing Return on Investment for Island Restoration and Species Conservation. Conservation Letters, 8(3), 171-179. http://dx.doi.org/10.1111/conl.12126Ring Video Doorbell for Your Smartphone | Ring. (2017). Ring.com. Retrieved 2 July 2017, from https://ring.com/