The general purpose of the proposal is to inform a reader about the benefits associated with cross-cultural training.
Specific purpose (the desired outcome)
To persuade Elizabeth to support a cultural training initiative that is capable of offering training in the French culture.
What information will you include based on your research?
I will include information on the problem at hand, the company that best meets the needs of Lydia and Nathan, the benefits associated with contracting the company and costs associated with hiring the company.
As a manager, discuss what Elizabeth cares about in terms of her position as a manager?
Elizabeth cares about the success of Planit. She will only agree to an initiative that contributes positively to the business. Before agreeing to any project, she has to understand the profitability-nature of the project, employees and customers’ satisfaction, and the costs associated with the project. Moreover, she cares about the business image, which is critical in ensuring business acceptability within the global market.
How might Elizabeth feel about the issue?
She may support or disagree with the issue, depending on the information I will provide to her. She will only agree to the issue if the program will impact positively on the business and if it has minimal expenses.
The approach that I will use
I will use direct approach, where I will first provide the main idea and solution to the problem and then give my evidence.
Part 2 – The Proposal
MEMO
TO: Elizabeth
FROM: {insert name}
DATE: 12/10/2018
SUBJECT: Contracting a cross-cultural training company that is capable of offering a training program in French culture
THE PROBLEM
Lack of a program that trains on cultural congruence and differentiation
Planit has efficiently adapted to most training and professional development programs for its employee. However, the company lacks a cross-cultural training program, which in turn makes it difficult for its employees to manage the diversity and differences in cultures. As the business expands its operations across the globe, there is a need to equip its employees with new skills that will help them collaborate and work in a multi-cultural setting. Lydia and Nathan need to learn about French culture to be able to work efficiently in Paris.
THE SOLUTION
Contracting Global Integration to offer cross-cultural training
Global Integration has a sophisticated diversity program that includes cross-cultural training to businesses across the world. The company adapts to classroom-based training, online training, and face-to-face workshops to deliver its cross-cultural training. Contracting Global Integration means equipping Planit’s employees like Lydia and Nathan with new skills and understanding of cultural sensitivity and orientations. Employees can confidently embark on new roles in new environments, which in turn will improve on business performance.
Benefit#1: Profitability
The primary benefit for contracting Global Integration is to improve on profitability. Through cross-cultural training, Planit will be able to improve on its global operation and in turn increasing its ROI.
Benefit#2: Reduction in Business Obstacles
Cross-cultural training improves business negotiations and customer service. The training will help Planit to overcome prejudice and stereotyping, misunderstanding in business and preconceptions.
Benefit#3: Employee Motivation
Staff motivation contributes to employee motivation, which in turn increases on workers’ productivity and customer satisfaction. Cross-cultural training encourages self-confidence among employees since they acquire a sense of control over challenging new environments.
Cost Analysis
Contracting Global Integration costs $3, 000 a day. The cost involves the resources used for the training and all other miscellaneous items.
Conclusion
Contracting a cross-cultural training company would yield considerable benefits to Planit and its employees. If you approve, I will contact the company so that I can start the training immediately.
