The Role of Media in American Society

According to Fuchs and Christian, (2017), media conglomerates focus on media and popular culture issues because they act as a link between the society and the government. The community experiences social problems for instance poverty, insecurity, unemployment, inadequate education systems, religious conflicts, and inequalities. Some of these issues need to be championed through media to attract attention for further help.


Additionally, the significant interests of media conglomerates are the people who come from these societies and they therefore similarly need to understand their culture and problems. In solving these social problems, they allow relay of information from one person to another. These communication channels help to create awareness among various bodies which are responsible for undertaking solutions (Street, John, Sanna and Martin, 2015). Apart from entertaining, media conglomerates play a role in shaping behaviors through socialization. Through this, many can be enlightened hence improving their lives. Media conglomerates consequently act as a watchdog for accountability of democracy as well as ensuring American government manifestos is implemented. Poverty, for instance, limits children's academic achievement, when children cannot get their daily bread, it affects children's behavior and motivation which can lead them into bad groups. Many children are likely to drop out of their studies at a tender age, to look for white color jobs. However, despite these challenges, Americans have shown reluctance in talking about issues relating to racism and poverty in their own country. This abstinence might be because talking about debt is a way of ridicule to the poor. Additionally, American media see rationality focusing on the positive than showing the negative sides of people's lives. Talking about poverty does not solve the problem but continues to suppress the poor not to work hard in the American society.


Works Cited


Fuchs, Christian. Social media: A critical introduction. Sage, 2017.


Street, John, Sanna Inthorn, and Martin Scott. "Politics and popular culture." From entertainment to citizenship. Manchester University Press, 2015.

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