A website: The Digital Face of a Business
A website is the representative face of a business to the world and is defined as the digital footprint of the organization. It is a digital tool that helps an entity or institution reach a wider customer base who can view the products that the company specializes in, and a platform where they can share their feedback. A website helps to reach out to numerous customers, with no limitation of the geographical location and is tailored to meet the needs of the clients even before getting information from the representatives. Moreover, it is easy for the customers to purchase a product from the organization or learn more about it.
Establishing a Website
The first step in establishing a website for a company is setting the homepage and continue filling more details on each page. The details should be kept simple with more explanations added later. Any person who is browsing on a website is interested in knowing what it’s all about, what is offered in the website and the value that is added to them by the website (Cordasco, 2015). For this study, it will focus on two websites, one which is not candy eye and another one that is breathtaking in highlighting the major points for the company or organization through the internet digital footprint. Among the poorest websites which I’ve experienced is the msy website whose website is http://www.msy.com.au/home.php. On the other hand, a fantastic website which fascinated me is the Dropbox website, whose address is https://www.dropbox.com/?landing=dbv2.
The Importance of Simplicity in Web Design
When designing a website, it is preferable to keep it simple. A website should not be used for a show-off, but maintain simplicity, it is the ultimate form of sophistication. A website may require graphics and pictures, which are used in getting the required information. It is important to keep it clear as a design feature in itself. Moreover, the links should be kept with very few items. The msy website has almost no clear space, with graphical decorations spread all over terribly, until it is difficult to view what is contained on the website. Dropbox, on the other hand, is clear with a wide white space coverage and substantial graphical elaborations, which makes it easy to get around the website (Wu, Nguyen, "Husain, 2015). The website path ought to be easy for the customers to navigate. The drop box website has a clearly thought navigation route with all the pages being linked to the homepage similar to spokes on a wheel. The menus are concise and straight. The navigation runs horizontally across the top page in an orientation similar to a tab or vertically stacked items on the left side of the page. The homepage contains no funny scripts, unlike the msy website. There is an excessive use of jargon in the msy website, which is a common mistake in most websites.
Striking a Balance: Search Engine and Readability
The website designers should strike a balance in an effective search engine and the website being readable just like for Dropbox. Clarity is attained by use of distinct fonts, with attention paid to the sharpness and contrast of the images. The color decor carries the theme of the website and conveys the information about the company. A server-side database assesses the permissions from the server and sends the response to the client while the web-based applications do all the functions (Cordasco, 2015). It retrieves data from the network, which makes business more efficient as well as reduce the need for installation from the end of the client. The web interfaces are unbound, thus allowing many users in one go. After a page is loaded with the interface, there is no need of connecting to the database. It is imperative to maintain a source bound by an interface as the server reduces the periodical users.
Work cited
Cordasco, M. (2015). U.S. Patent No. 8,930,818. Washington, DC: U.S. Patent and Trademark Office.
Wu, B., Nguyen, T., " Husain, M. (2015, April). Implementation vulnerability associated with OAuth 2.0--A case study on Dropbox. In Information Technology-New Generations (ITNG), 2015 12th International Conference on(pp. 135-138). IEEE.
